| 
          Posted
         to the Gilder forum - December
         8, 1999 
         Thanks
         RJA!
          
          
         posted: Wed Dec 8, 1999
         4:41pm 
         author: RJA <b.auffenberg@att.net> 
         subject: Denny's Pearls II 
           
         As
         regular readers of the board are well aware Denny has been
         rather prolific recently other than an occasional hiatus. In
         order not to overwhelm the board with Denny's insights and
         investment philosophy I decided to post another collection
         of his "pearls" before they became too long. I hope you
         enjoy them as much as I have. 
         These
         "pearls" and the others I posted before seem to me to be a
         good "companion reader" to the GTR as they are filled with
         practical advice mixed with philosophical musings and
         humorous anecdotes. 
         Again,
         thanks to Denny for his invaluable contributions to the
         board. 
         rja
         (Bob) 
         
          
          
         1.- There are many investment styles: Value, growth,
         contrarian, gorilla, day trading, astrology (The Stock Split
         Report), small cap, large cap, micro cap, penny ante,
         Telecosm, Yardeni?, charting, just to name a few that come
         to mind.  
         You
         cannot mix and match all the techniques from all of these
         styles and use them all in a significant way. Let me list
         some of the techniques I don't use: 
         
            - Charting
            (except that I do look at price charts to see a general
            picture)
 
            - Astrology
            or astronomy
 
            - Yardeni?
 
            - Price
            targets (good for cyclical and value plays)
 
            - P/E
            ratios (not for gorillas anyway)
 
          
         The
         most useful techniques for me are: 
         
            - What
            business are they in? Are they good at it — first
            or second in market share?
 
            - Are
            revenues growing fast enough? Do they have earnings? Are
            the earnings growing fast enough?
 
            - Do
            they have patents (good). What are the barriers to entry.
            Do they have law suits? (for or against, both
            bad)
 
            - Specially
            in non gorilla type companies, do they have good
            management, excellent execution?
 
            - In
            gorilla type companies, how big and valuable is the value
            chain?
 
          
         There
         are a few no-nos: 
         
            - Bulletin
            board
 
            - Penny
            stocks (under about $10, the 12 1/2 was also in jest but
            serious jest)
 
            - Law
            suits for or against
 
            - Poison
            pills
 
            - Most
            non US stocks
 
          
         Most
         of the other facts and figures are useless noise for
         investors and useful fodder for writers. 
         A
         recent article about George Gilder describes how he
         investigates Telecosm companies. He does not talk to the
         CFO. He goes and talks to the engineers. He reluctantly
         talks to the CEO hoping that they (the CEOs) "get it!" For
         ten years I was a management consultant. One of the most
         difficult tasks with some of the clients was to try to
         explain to them that we wanted to talk to the troops and not
         just to the Board of Directors. We wanted to go out with the
         sales force on sales calls. We wanted to go out with the
         collections departments to collect. We wanted to walk around
         the plants and talk to the blue collar guys that make it
         happen. The only thing we wanted to ask the Board of
         Directors was: "Where do you want this company to go?" Peter
         Lynch invested in Hanes after his wife told him how
         convenient it was to buy pantyhose (L'Eggs?) in the
         supermarket. Lynch discovered the best retailers by going
         shopping with his daughters. He avoided the bad ones because
         his daughters would tell him: "But Dad, no one ever shops
         there anymore!" 
         Or
         as Yogi said: "The place is so crowded that no one goes
         there anymore!" 
         There
         are three essential ingredients to investing: decisions,
         decision and decisions. You have done the first one. Now do
         the next one when you think the time is right!. 
         There
         are three negatives to investing: greed, fear and hope, keep
         them at bay! 
         
          
          
         2. After reading the book [Gorilla Game] my question
         was: "How do I apply the technique described to the
         Telecosm?" Doing this made me realize that Qualcomm and Arm
         Holdings are up and coming gorillas and JDS Uniphase is a
         very powerful king. I am now searching the Telecosm for more
         of these beasts and royals. 
         
          
          
         3. http://garage.com/
         GG is both an angel and an advisor there. 
         
          
          
         4. I'm just not interested in spending any time
         investigating it [A stock trading on the bulletin board
         at less than $4.] 
         
          
          
         5. Sorry, but that is a silly statement [The stock is
         one I could afford.]. If you have only $300 to invest,
         buy one share of JDSU. If you have $400, buy one share of
         QCOM. 
         
          
          
         6. There are no stupid questions, only stupid people who
         insist on staying stupid.  
         
          
          
         7. Thanksgiving is a truly American celebration, this
         holiday is not observed anywhere else in the American
         continent but maybe it should be. After all, the benefits
         and happiness that emigrants earn when they reach the USA,
         my family also received when we arrived in Venezuela.
         Hopefully Thanksgiving will become another American export
         to the world. 
         
          
          
         8. As GG has pointed out, one of the principal scarcities is
         life time. This should be reason enough for the average
         individual investor not to read the reports sent to the SEC.
         All you need are the vital statistics. Peter Lynch in "One
         Up on Wall Street" points out what these are: Revenues,
         earnings and quick ratio, and that, just about sum it all
         up. Once in the life of the investment, that is to say,
         before you invest, you do a more thorough investigation but
         the GTR and certain other publications often give a better
         insight than a report to the SEC which has many of the
         failings of PR pieces that you have often pointed out.
         Besides, who needs all those caveats that the lawyers force
         management to put in there? 
         
          
          
         9. I use mostly Yahoo. You can search the news for recent
         earnings reports both from the companies themselves and from
         news services. 
         
          
          
         10. The only way you can find out is by study. Study the
         back issues of the GTR. Read good investment books:
         "One
         Up on Wall Street"
         by Peter Lynch; "The
         Gorilla Game"
         by Geoffrey A. Moore, Paul Johnson and Tom Kippola;
         "Stocks
         for the Long Run"
         by Jeremy J. Siegel; "Money" by John Kenneth Galbraith;
         "Reminiscences
         of a Stock Operator"
         by Edwin Lefevre. Learn technology, read "Microcosm" by
         George Gilder; Gene Prescott has a wonderful list of books
         to read that are technology oriented. I just ordered
         "Optical Networks" by Rajiv Ramaswami and Kumar N. Sivarajan
         [too technical, try "Understanding
         Fiber Optics"
         by Jeff Hecht instead - Denny]. GG has a great list of
         recommended books in the GTR site. 
         Build
         a short story for each stock and see if you like it: What
         business is it in? Competition? Patents? Revenue? Earnings?
         Management ability? Periodically you review the stories to
         see if it is a hold, a buy or a sell. 
         
          
          
         11. If you want a dip, go to a soda fountain. If you want
         JDSU, go to your broker. My choice between JDSU and GBLX
         favors the equipment maker over the service provider. I have
         5 times as much JDSU as GBLX even though I paid 25% LESS for
         JDSU (a six bagger since January) 
         
          
          
         12. I'm not ready to invest in e-business, a field which,
         IMHO, will not support gorillas. 
         
          
          
         13. I have no idea if it will happen or when it will happen
         but it might happen, the bubble might burst. And my question
         is: "If and when it does, what are you going to do about
         it?" "How are you preparing yourself for this highly
         unlikely eventuality?" I'll tell you what I am doing about
         it. I want to continue to use a buy and hold strategy
         because it has proven itself to be superior to market
         timing. My fear is that I might be scared out of this
         conviction when the market or my portfolio starts to drop
         like a stone (at one time, I lost 25% in 3 or 4 months!).
         But if and when the dread event comes, I'll be able to face
         it in a cool, calm and collected way. I will have banished
         (I hope) fear! You might well say: "But you have not really
         done anything!" and you are, of course, right. But I will
         have prepared my mental attitude and I should be able to
         continue to use the buy and hold strategy. 
         
          
          
         14. The bible says that work is punishment imposed on man
         for his sins. That is the kind of work that I want to avoid.
         Rational acts are holding me in the market. The type of
         analysis that you do based on Gilder and The Gorilla Game
         are not an emotional exercise, they are an exercise of the
         use of reason. Let us remember that lower animals,
         non-rational beings, have only two ways of meeting danger:
         fight or flight. We humans have a third way, reason. And it
         has been reason that has built up the civilization that we
         live in and enjoy. Fight or flight produce wars and refugee
         camps. Reason produces a higher standard of living in a
         peaceful society. 
         
          
         15. Never bet against gorillas except when they are
         dead! 
         
          
          
         16. How trusted is this trusted friend [who recommended
         a particular stock]? Will this trusted friend give you
         back your money should this stock tank? My advice is that
         you should make up your own mind and then you can take the
         blame or the glory yourself. 
         
          
          
         17. Gorillas are not about size, elephants, whales and
         certain dinosaurs are a lot bigger. The first two were in
         danger of extinction and the latter are up in
         DinoHeaven. 
         
          
          
         18. GBLX is a sea calf and it will become a cash cow, so you
         see, it is still in its infancy! 
         
          
          
         19. ARMHY, ARMHY, ARMHY, ARMHY. 
         Why?
         Every person in the world will eventually have a mobile
         something and at least half of them will have "ARM"
         inside! 
         Being
         a fab-less chip maker, an IP (Intellectual Property)
         company, they have zero "bricks and mortar" costs just like
         the internet Godzillas but they don't have to give their
         product away for free and there are high barriers to entry
         in their business, money is not enough, you need the
         smarts. 
         ARMHY
         is a cross between a Gorilla and Godzilla (a Godrilla? a
         Gorzilla?). 
         Lots
         of room to grow. Compare market caps: 
         
            - ARMHY
            10B
 
            - GBLX
            34B
 
            - JDSU
            40B
 
            - QCOM
            60B
 
          
         ARMHY
         is the great undiscovered El Dorado, undiscovered by the US
         financial folks. Compare volume: 
         
            - ARMHY
            76K ADRs
 
            - GBLX
            13.9M
 
            - JDSU
            2.6M
 
            - QCOM
            6.3M
 
          
         Compare
         growth from Dec. 28, 1998 to Nov. 29, 1999: 
         
            - ARMHY
            989% - 10 bagger
 
            - GBLX
            193% - 2 bagger
 
            - JDSU
            643% - 6 bagger
 
            - QCOM
            1399% - 14 bagger
 
          
         ARMHY
         is growing 30% slower than QCOM, 1.6 times faster than JDSU
         and 5 times faster than GBLX. Disclosure: 3rd largest
         holding after JDSU and QCOM at 12% of portfolio. 
         
          
          
         20. I now look at the P/E ratio in a totally new
         (contrarian) light. If it is below 50 or so, the buying
         public is not enthused and, if there are no buyers, the
         price cannot go higher! If it is above 50, I just ignore it
         (the P/E, that is). 
         
          
          
         21. Can you find something that is growing faster now
         [ARMHY]? Do you see storm clouds on the horizon? I
         gave my opinion in the post above, why should I change it 24
         hours later? But of course, I could be wrong and Telepathy
         could make a breakthrough within the next 18 months and the
         whole Telecosm spiel will go out the window and George
         Gilder will take up potato farming in Utah! 
         
          
          
         22. If management does not have the smarts, intellectual
         property quickly turns to garbage. Examples abound: Xerox
         missed the GUI game they invented at PARC. I firmly believe
         that Microsoft's success depends more on Bill's smarts than
         on anything else. Likewise for GE, it was Jack Welsh; for
         Dell, it was Michael Dell; for WalMart, it was Sam Walton;
         for the old IBM, it was both Tom Watsons. 
         That
         said and acknowledged and never forgotten (it led me to sell
         Terayon and Broadcom), the concept of the "value chain" is
         very powerful. While I was an IBM salesman it worked in my
         favor: "You cannot lose your job if you buy IBM." While I
         was an NCR salesman it worked against me: "You cannot lose
         your job if you buy IBM." 
         The
         third point to keep in mind is that you must not jump in too
         early. You have to give management time to prove itself, you
         have to give them time to build, or at least start, the
         "value chain." 
         If
         you keep these ideas in mind, the hunt for gorillas can be
         very profitable. If you don't play the game right, you'll be
         a loser like anybody who plays the right game with the wrong
         strategy and tactics. 
         Last
         but not least, I have stressed that The Gorilla Game is an
         excellent companion to the GTR. There are 8 or 10 thousand
         stocks out there and most of us, and I include myself, are
         not smart enough or have time enough, to sift through the
         noise to find the signal. The GTR does an absolutely superb
         job of getting rid of 99.7% of the noise. The Telecosm
         paradigm identifies, at this time, 28 potential Telecosm
         winners. By doing due diligence, the GTR readers can add a
         few more to the list and you [GG] have been kind
         enough to ratify some of our picks as worthy of inclusion in
         the list. This expanded list is where we should hunt for
         gorillas. You will have to admit that it is very difficult
         to make costly mistakes by following this rule. And it is
         highly likely that if we tilt our holding toward gorillas
         and away from technologically able chimps, monkeys, princes
         and serfs, the yield of the portfolio should be
         enhanced. 
         
          
          
         23. Price/Earnings. Price we know is right, it's what the
         last buyer gave the last seller. 
         Earnings?
         It's the output of a convoluted arithmetic system whose main
         purpose is to evade taxes and whose secondary purposes are
         to capture capital, to pay optionees lots of money and to
         beat analysts expectations by just a little bit (you can
         tell as many lies with accounting as you can with
         statistics). 
         A
         P/E ratio of 70 means that, if the company is not growing,
         it will take 70 years of similar earnings to earn the price
         of the share. Does not sound like a good deal. Value
         investors like P/E ratios of 5 to 10! But that is just not
         available in Telecosm. But if earnings are growing at 50%
         per year, then it will take just under 9 years to earn the
         price of the share. And if the P/E ratio is 200 then, at 50%
         earnings growth, it will take about 11.5 years to earn the
         price of the share. Still fairly close to what a value
         investor might find acceptable. 
         Let's
         take a company that is showing some totally unbelievable
         earnings growth. One of the GTR stocks' earnings grew 4
         fold. This cannot be sustained so let's assume that in year
         2 earnings grow 2 fold, in year 3 they double, in year 4
         they grow 50% and from there on they grow at a 25% rate.
         Would this company justify a P/E ratio of 400? Well, it
         would earn the price of the share in just under NINE years!
         A value investor should be happy with that! 
         You
         don't believe me? Take out your spreadsheet and do the
         calculations. Compound interest does amazing
         things. 
         The
         arithmetic does not lie but we have to check to see if the
         growth rates are feasible or ridiculously high. Arithmetic
         will not figure it out for you. You have to understand the
         company and the industry. You have to understand the will of
         the people to communicate. You have to understand the huge
         amount of people on this earth. You have to understand price
         elasticity. You have to understand the S curve growth
         patterns. 
         If
         you believe that we are in the infancy of Telecosm. If you
         believe that without a cold war raging we have lots of
         capital to invest in the Telecosm infrastructure. If you
         believe that service providers are galloping at break neck
         speeds to try to achieve first comer advantage. Then you
         should believe that for a short few years, maybe 5 to 10 we
         will be able to sustain such incredibly high earning growth
         rates at least in some of the Telecosm
         industries. 
         My
         own take is that the service providers will wage enormous
         price wars and that very few of them will make any money at
         all. Only the ones with the best execution will make money.
         But the companies that will supply the equipment to the
         price warriors and the rest of the supply or value chain
         will earn heaps of money for several years. Long term buy
         and hold could be as short as three to five years in this
         crazy infrastructure build out. After that I think that
         things will tend to go back toward "normalcy," at least,
         somewhat. 
         Anyway,
         that is what I have to believe to stay in this
         market! 
         
          
          
         24. The object of the Investing Game is not to be right but
         to make money. If this technology proves to be a market
         success, you have plenty of time to get in when the risk
         level is much lower. After the first or second quarter with
         "real" earnings might be a good time and you should still
         get a five or ten year ride. In the mean time, put your
         money to work elsewhere with less risk (any one of the
         Gilder 9 will do). 
         
          
          
         25. One good way to make money is to be alone in your field
         of endeavor so that everybody has to buy from
         you. 
         Barriers
         to entry were high in the Mafia business because competitors
         were liquidated. If the wars got too hot, they divided the
         territory and signed a peace agreement. 
         In
         regular business barriers to entry might be patents (QCOM,
         Intel), need for very deep pockets (Globalstar), first entry
         advantage (no one ever lost his job buying IBM). I don't
         think this information is collected anywhere but as you get
         to know the companies, and even more important, the
         industries, these things will show up. 
         
          
          
         26. GG likes to use the comparison: "content vs. conduit."
         Conduit is the Telecosmic infrastructure. It's the
         collection of optic fiber, satellites, cell phone systems,
         radio systems and the equipment and software that it is made
         up of. Practically all of the companies that make up the GTR
         paradigm list are Telecosmic infrastructure
         companies. 
         
          
          
         27. Ross Perot has a sign in his office: "Eagles don't
         flock. You have to catch them one by one." Same with
         investment picks (except for the Gilder flock of companies
         <VBG>). A hunter or fisherman knows what he is looking
         for and he knows the most likely place to find it. (As my ex
         partner used to say: "If you want to kiss, you have to look
         for a mouth!") RFMD and some other stocks I found through
         Navellier's MPT Review. MUSE I found by reading a McKinsey
         report. ARMHY I heard mentioned on this board and I
         remembered them from Apple Newton days. Once you find a
         likely candidate, you have to do your Due Diligence, analyze
         it according to sound investment criteria, revenues,
         earnings, competition and, very important, management. The
         Gorilla Game should give you some good pointers as what to
         look for. 
         
          
          
         28. Both MUSE and ARMHY happen to have a list of customers
         and partners that is a Who is Who of high tech. Some
         companies might give an arm and a leg to have such
         customers. The right questions in my mind are: "Can these
         companies grow into their outrageous valuations?" "What
         about competition?" 
         ARM
         Holdings shipped "only" 50 million processors in 1998. The
         forecast is for 100 million in the year 1999. I think the
         market may be several billion. It is highly likely that most
         intelligent portable gadgets will have "ARM
         Inside." 
         MUSE
         is becoming the leader in its field, monitoring and managing
         networks.  
         
          
          
         29. The only Telecosmic software that I really like so far
         is Micromuse (MUSE) and I keep searching.  
         
          
          
         30. You guys seem to forget that where people work is just
         as important as how smart they are. In a stifling atmosphere
         most people will wilt while in a go-go atmosphere they will
         reenergize each other. The same amount of smarts will do
         less for AT&T (unless they throw out the CEO with the
         bath water) than for GBLX. 
         
          
          
         31. Yes there are bubbles but generally the market knows
         what it is doing. You might want to read about Competitive
         Advantage Period (CAP) which explains the current
         "ridiculously high" valuations. My opinion is that
         collective intelligence tends to out perform experts. That
         is why Democracy and Capitalism work while Socialism and
         Communism don't. 
         
       |