Knowledge@Wharton Newsletter

June 29

FINANCE

Jeremy Siegel: The Impact of the Brexit Vote on Markets

Wharton finance professor Jeremy Siegel says despite some negatives from the Brexit, U.S. stocks can still rise 10% to 12% by year-end and European stocks are a buy for longer-term investors.

PUBLIC POLICY

Social Security and Immigration: A New Way to Model the Impact

A free federal budget simulation tool developed at Wharton and Penn is producing new thinking around two areas very high on the public agenda: Social Security and immigration.

Wharton Digital Press

For the Win: How Game Thinking Can Revolutionize Your Business
Authors Kevin Werbach and Dan Hunter reveal how game thinking can motivate employees and customers, and create engaging experiences that can transform your business. Learn more.

Knowledge@Wharton

Thought Leadership Opportunities
K@W offers unique opportunities for companies that want to highlight their thought leadership expertise, while gaining academic objectivity and credibility, through co-branded initiatives. Learn more.

TECHNOLOGY

The Net Neutrality Ruling: A New Era for Broadband?

The FCC has won a sweeping court victory that reaffirms its regulatory authority over broadband access providers. What will it mean for providers and consumers?

FINANCE

Brexit Breakdown: What’s the Likely Impact?

The U.K.’s decision to leave the EU has roiled the markets as uncertainty made investors head for the exits. Wharton professors and other experts discuss the implications of the Brexit vote.

MARKETING

Everybody Likes Coupons... Except When They Make You Work

Wharton’s Raghuram Iyengar explains what his research on referral coupons reveals about customers’ behavior when you offer them the “opportunity” to be brand ambassadors.

Knowledge@Wharton

Content Licensing
K@W print, audio and video content is available for a wide range of uses including media outlet republication, corporate newsletters and classroom discussion. Learn more.

Wharton Executive Education

Executive Development Program
Advance your strategic decision-making capabilities to think faster and more creatively. Put your skills to the test in a strategy simulation that will deepen your knowledge of organizational dynamics. Learn more.

PUBLIC POLICY

Great Expectations: Are Hopes about U.S. Opportunities in Cuba Realistic?

When Barack Obama visited Cuba earlier this year, America expected an economic resurgence in its backyard. But it hasn’t quite worked out that way.

Even if Congress passes a bill to restructure Puerto Rico’s $70 billion debt, the island will likely still default on a payment to bondholders, Gov. Alejandro Garcia Padilla said Wednesday. In a recent interview with the K@W show on SiriusXM, Penn Law’s David Skeel gave a primer on the territory’s troubles, and insights on where it can go from here.

The three nations belonging to the North American Free Trade Agreement are meeting Wednesday to discuss trade and potential fallout from the Brexit vote. The talks come at a time when the benefits of such pacts are under increased scrutiny. When NAFTA turned 20 in 2014, K@W spoke with Wharton and other experts about its legacy.

Companies have a lot of preconceived notions about millennials — including how they work, what they like and what’s important to them. But whether it’s Gen Y, Gen X or baby boomers, generational stereotypes do everyone an expensive — and often demoralizing — disservice, said Oracle’s Jessica Kriegel, author of a recent book on the subject.

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